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Meadin Brand Index (MBI) is released exclusively by Meadin.com, providing index data that reflect the brands (including relative brands of hotels and suppliers) influence for a period of time. An overview of the China’s domestic high-end hotels brands development in December 1. Latest industry news: Celebrity City Hotels has officially attended "Hotel Alliance Project" launched by HNA Hotels & Resorts. New Century Tourism Group took a very important step in the process of internationalization with acquiring Chateau de Birot. Jin Jiang Inn East Myeongdong Seoul, the first overseas franchise hotel of Jin Jiang Inn, mainly faced the Chinese travelers visiting Korea. Analysis of the brand impact of China’s domestic high-end hotels brands in December 1. TOP 20 China’s domestic high-end hotels brands board in December
2. An Overview of China’s Domestic High-end Hotels Brands Index Changes in December (1) According to the index change Top5 China’s Domestic High-end Hotels Brands Year-On-Year Rate Increase and Decrease in December
(2) According to the ranking change Top5 China’s Domestic High-end Hotels Brands Ranking Up and Down in December
3. Top1 Rising Domestic High-end Hotels Brands Analysis in December
The Index Change
4. The key China’s domestic high-end hotels brands analysis in December
The Index Change
Introduction of Meadin Brand Index (MBI) Meadin Brand Index (MBI) is released exclusively by Meadin.com, providing index data that reflect the brands (including relative brands of hotels and suppliers) influence for a period of time. The data is significant for enterprises and relevant industry personages, analyzing brand communication and marketing management. The index mainly analyzes brand influence from three dimensions: the user's influence, the media influence and industry influence. It is a data analysis service free of charge, which is provided by Meadin.com through Meadin Brand Index Monitoring System (MBIMS), independently developed by Meadin Tourism Academy. Meadin.com draws lessons from the domestic and foreign advanced competitiveness evaluation system, combine with the reality and expert argumentation, eventually form the existing index system. After repeated testing of the relevant data processing method and the index calculation method, the data are more scientific and reasonable. Report Introduction Report of China’s Hospitality Industry Brands Development, exclusively released by Meadin Tourism Academy, is an analysis report written according to data statistics from Meadin Brand Index. The report made a comparative analysis among four types of brands including international hotels, China’s domestic hotels, economy hotels and mid-range hotels. |
