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A recent example is a new pocket translator released through a partnership between Ctrip, and Baidu. An always connected, always useable pocket translator like this could do much to facilitate travel, or at least spur other firms to do more to help bridge linguistic gaps for global travelers. The additional function of a WiFi hotspot also reduces the need for travelers to get cellular service for their phones in every destination. Another tech innovation driven by Chinese travelers is a new partnership between China Mobile and UK BT Group called CMLink. The partnership will allow Chinese residents and travelers to purchase China Mobile service usable in the UK. However, because of EU regulations, the service is usable in all EU member states—meaning that Chinese travelers can experience seamless mobile service taking off from China and landing in Europe.
By far the biggest story in Chinese-travel-driven technology is mobile payments. Of course, mobile payments are by no means a Chinese innovation. Mobile payments developed early on as a means to enable individuals in developing countries to access banking-like services where banking was not as accessible. Overall, the biggest trend of the past few years regarding Chinese travel, and travel in general, is that users expect to be able to do more with their phones and mobile data in more places, more easily, and for cheaper. Chinese travel is forcing firms from developed countries to reevaluate how they serve their customers better. Read Original Article |
