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Alipay has announced that it is partnering with London’s Chinatown to bring smart service to the popular tourist destination. The collaboration will enable Chinese tourists to use their Alipay lifestyle app at more merchants across London Chinatown, with newly joined restaurants including Leong’s Legend and Ricecoming. The move marks the first time that this in-app order-and-pay solution will be applied in restaurants outside of China, where the service is already popular with local consumers. Following the initial rollout in London, Alipay plans to apply the service in more restaurants and eateries globally, making it easier for Chinese visitors to dine out when travelling overseas. Alipay data shows that spending by Chinese tourists in the UK between June and August 2018 was up 25% from 2017 and a similar spending hike is anticipated for this year’s Golden Week.
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